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Getting into your first farm

With a great plan, solid foundations and hard work

The Challenge

Let's be honest, farm ownership isn't what it used to be.

With the price of land rising, and the traditional land based returns a little more challenging, family farms are facing some difficult decisions around farm succession, planning and getting the right result for everyone.

There are some who decide to sell and realise the fruits of their hard work, others who are in the position to help their kids.

And what if you don't have a farm in your family?

Equity building is difficult.

But it is possible if you invest wisely and are smart about using your skills and make the most of your situation.

So, what does farm ownership look like for the next generation?

Different - but still achievable

My First Farm

Filling a gap for ambitious, hands-on Kiwis who want to transition from “working in ag” to owning productive land without the traditional family hand-up.

Owning land isn’t just about inheritance - it’s now about initiative

My First Farm helps you design a pathway to ownership, one smart step at a time.

Whether you’re shearing, contracting, managing, or advising - you already have skills, connections, and know-how that can become your unfair advantage

My First Farm is for the doers  - the people working in or around ag who dream of owning land and bringing up their families in a rural setting

Rural professionals (agronomists, bankers, consultants)

Farm managers, shearers, contractors, fencers, and mechanics

People who grew up on farms but didn’t inherit one

Anyone who wants to turn sweat equity and smart investing into land ownership

The Course

The path to ownership starts with building equity - through investments, side businesses, or partnerships.

My First Farm combines practical investment tools from My Investments with real-world rural insight from the Rural Land Project Team.

Farm ownership starts with a plan

Join the waitlist for My First Farm and be the first to access tools, events, and insights designed for the next generation of landowners